
Kerry Radloff interiors
it's bold. expect to fall in love with it!

DESIGN PROCESSES & MOOD BOARDS
Thoughts and ideas, information on projects, tips and you-can-do-its...
When a new project brief is received, the first things to establish as firmly as possible are likes/dislikes in the design ideas and colour way concepts of the client. It is essential to consider the locale - the environment also comes into play with the outcome of the design and decor or a project, and can not be ignored.
Once we have a clear idea of what the client is looking for, our next step is to search, dream, draw, create - and finally, to build mood boards out of ideas through which we then take to the client.
These mood boards contain everything we can think of - furnishings, lighting, colour ways, artworks, linens, crockery & cutlery, glass ware, tap ware...each and every single little thing needed to create the whole.
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Once this step is completed and the client is satisfied, we can then start sourcing craftspeople to manufacture products to spec from designs - or to locate products from other suppliers.
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It's a lengthy, precise process - but it is also huge fun!